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Entering an Era of Unbridled Emotions

January 10, 2025
/
Lifestyle
Literature
Jacqueline Bond
Founder and CEO of Bond & Grace

As Bond & Grace enters its fourth year of existence, our team has been reflecting on how far we have come and where we want to go. 

When we launched our company in 2021, we had one guiding principle: our shared love of stories. We all believed in the power of literature to guide us through the deepest parts of our emotions, our identities, and our dreams. At our core, we were readers, and we craved the spark that comes with finding a line in a book that speaks right to your soul.

None of this has changed. We are still readers, still craving that spark; but this year, we want to embrace this philosophy more than ever before. 

So we are stepping into a new chapter. One where we embrace the raw, the edgy, the bold, and yes, the feminine—all at once. Life isn’t one-dimensional, our emotions are not one-dimensional, so why should we pretend to be anything less? 

Over the course of the last four years, we have learned that we are not a brand made for everyone. We are a brand for readers who want more than a pretty cover, for people who see literature as a living, breathing dialogue, a way to challenge themselves, a way to explore their own feelings through the vehicles of classic stories. We’re for the curious, the learners, and those unafraid to ask “What if?” We’re for the design-obsessed, the art and history lovers, and the people who crave a deeper purpose.

This year, we’re stepping into our true purpose by creating a space for real engagement, diving deep into characters and themes, and discovering how those words on the page can shape our understanding of who we are today. 

So if you’re ready for that kind of experience—if you’re yearning for a community that isn’t afraid to get real—you’ve come to the right place. In the weeks and months ahead, we’ll be sharing content that digs into the heart of what classic literature can teach us about ourselves and our experiences. We’ll be talking about tough emotions, raw truths, and all the beautiful, messy layers that make us human, while also creating bespoke, thoughtful, and beautiful products and fine art that embody our literary lifestyle brand—each piece infused with meaning and designed to deepen our connection to the stories we love. 

That’s our promise to you: Bond & Grace is about being genuine, tenacious, and unapologetically ourselves. Because if we don’t put our whole heart into it, what’s the point? Thank you for coming along with us on this journey. We can’t wait to show you what we’ve been working on and who we really are—and we hope you’ll find something here that resonates with you.

Welcome to Bond & Grace—where we believe in the power of stories to move us forward, together. 

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January 10, 2025

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